LIGHTNING IN A BOTTLE 2018

THE MOST FUN YOU'LL HAVE IN YOUR ENTIRE LIFE — Welcome to Lightning in a Bottle, where the ordinary becomes extraordinary. With world-class music intermixed with the magic of performance art and spiritual workshops, LIB is a sacred space where connections bloom and participation is the heart and soul. It is where you’ll have the most fun in your entire life.

the EXECUTION

Led the creative direction and execution for all products and assets in the campaign ecosystem — branding, key art, lineup posters, website, app, social media content, festival credentials, festival maps, merchandise, and signage.

BRAND MANAGEMENT
BRAND EXPERIENCE
360 CAMPAIGNS
CAMPAIGN STRATEGY
CREATIVE DIRECTION
CONTENT DEVELOPMENT
DESIGN, GRAPHIC + WEB
MEDIA PRODUCTION

the TEAM

CLIENT Lightning in a Bottle, Do LaB — ART DIRECTOR Chris Wei Hong — ILLUSTRATOR Roy Huerta — SENIOR GRAPHIC DESIGNERS Nicolette Connell, Marcelo Pereira — JUNIOR GRAPHIC DESIGNERS Jamie Haberman, Jarrett Lampley — CREATIVE PRODUCER Karo Salinas — JUNIOR MOTION DESIGNER Michael Evangelista — JUNIOR VIDEO EDITORS Justin Bishop, Jet Kwok